Brand Strategy Worksheet

Starting a brand or business is already difficult but having clarity and structure about who you are, what you do, where you want to be, people you want to sell to and how you are perceived by your customers could provide you with a clear path to success.
For entrepreneurs, marketers, and brand strategists, this Brand Strategy Worksheet is a comprehensive template designed to guide brands through the critical phases of establishing a brand strategy. This detailed template covers areas such as

• Brand Core (including purpose, vision, and values),
• Brand Positioning (target audience, market research, and awareness goals),
• Brand Persona (personality, tone of voice, and tagline).

A Google slide presentation with key features such as;

• Sections on Brand Core, Positioning, Persona, and more, to cover all facets of your brand strategy.
• Thought-provoking questions that help you uncover your brand's purpose, vision, values, and unique personality.
• Strategic frameworks for understanding your target audience, market landscape, and competitive edge.
• Actionable insights to craft a memorable brand identity, tone of voice, and messaging that resonates with your audience.